Wednesday, July 04, 2007

advertising cars on buses

yeah, yeah, it's been a while - shoot me already...

so i'm on the bus going to work this morning and trying to figure out what the god-aweful perforated stickers they put on the outside of mississauga transit buses (perforated so that the windows aren't completely opaque, just sort of not really transparent enough to read street signs anymore) is supposed to look like from the wrong side (the inside) and i realize they're graphics of cars...

lets follow this logic for a moment, folks... you have public transportation, it reduces pollution, it reduces traffic congestion, and it reduces it's own ridership by serving as a vehicle for encouraging people to keep their money out of the public transportation system and in the higher polluting/congesting world of cars?

this, more than anything else i can think of in recent (or even distant) memory is the moment that mississauga transit has jumped the shark...

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